The Dollars From Pennies Project

Now, let me explain my site and the project I’m undertaking.

For the last year, I’ve been reading about the money that people are making via blogs. Of course, that led to an interest in SEO. And of course, that led to interest in various ad networks. And finally, that led me to try my hand at really trying to make a go of things with a blog. But, there is more than my own overwhelming greed on the table. I want to learn!

In my career, I play a role in driving technology decisions in a large company. I have to be an expert on a variety of internet topics. Further, I’m a programmer and a web “hobbyist”. So it seems natural that I engage in a game or challenge of some sort to force me to grow and achieve. I’ll be a better person, a better programmer, and a better Internet Technologist.

Quickly I decided what to do. Since I have an interest in finances and investing, I found a cool domain that I liked. Dollars From Pennies is exactly the right challenge for me. I invested pennies in this website (heck, you can tell that’s the case, eh?). I’m starting with just my lovable personality and the drive to write and develop good content. Some people say that is enough in itself. I think I have to add something of actual value to the internet in order to expect any returns (visitors, or money). So I plan to.

Enough rambling. I’m going to take this site, brand new domain, from Zero dollars in revenue to $100.00 a month in revenue. And I’m going to be there in 4 months. I’m also going to build a community of like minded people, interested in finance and money. I want to have an active readership. I want comments. I want a community here of people with good ideas, debate, and advice.

I’m looking at you, internets! To be sure, I already need some help. I grabbed this awesome template called ProSense, which I like a lot. However, I don’t like the brown. I don’t like the header. I’m not sure I like the ad block at the top of the page. What do you think? Are there other SEO optimized themes out there that are a little more pleasing on the eyes, or do I need to roll one myself?

Also, does my honest confession of wanting to monetize the site hurt my ability to get you as a reader? Or, if the content is good, will you come here regardless of the ads?

Thanks to anyone who wants to drop me some feedback. I’ll work hard to make this a good place to visit. Please come back!

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